Settings, Rows and Content: How do they work?

When creating an Email Template, you will use the 3 parts of the Email Content Designer:  Settings, Rows and Content for more design flexibility.

Settings

These are the general settings for the entire message.

They are inherited by the Rows and Content blocks. For example, the font family set in the message Settings tab is then used everywhere in your message (unless you modify within the content block).

This is very helpful to build a coherent message very quickly.

Rows

Here you can find different types of rows to insert into your message.

Rows are structural units that define the horizontal composition of a section of the message by using columns. You can use from one to four columns.

Using more than one column allows you to put different content elements side by side.

You can add to your message all the structural elements you need, regardless of the template you select when you started.

Every row has its own settings, which you gives you flexibility. For example, you can select a background for the entire row, or set a specific column width within.

Content

This section of the email Content Designer includes a series of tiles that represent the different kinds of content you can use in your message.

To use them, simply drag one of the tiles into a column and it will auto-adjust to the column width.

The Content properties area changes depending on the content element that has been selected.